Photographer Mikio Hasui captured people wearing CFCL and living in contemporary life.
He took photos of each person together with the tools that they hold dear with a 11×14 camera. At the same time, we threw three questions at them.
This is a project that takes another look at modes of contemporary life and clothing itself.
Why do we preserve black-and-white portraits on 11×14 film in this contemporary age?
Yusuke Takahashi and Mikio Hasui, the photographer who shoots this portrait series, will talk about clothing and the photographic medium that captures the people wearing it.
There are no muses at CFCL. There are, however, personas.
In this contemporary age of rapid change, these are people who are aware of who they are and who live the age positively. CFCL hopes to recommend the kind of clothing that supports people like this.
For the current project, CFCL invited people living contemporary lives to wear brand clothes, photographed them with their work tools, and posed three questions to them.
The questions were:
- What does “Clothing” mean to you?,
- What does “Contemporary Life” mean to you?,
- What are the things you are thinking about lately?
What appears as a result is a lifestyle portrait of each of these individuals, who differ in age, gender, and how they live.
With a suggestion by Mikio Hasui, photography was done using a custom made 11×14 camera. What he wanted to capture with this camera, the film for which is no longer produced, was timeless images of people who live in the present. In other words, to create a record of contemporary life for the future.
